Google’s BERT Update Will Affect Your Dental Practice’s Search Results
Search engine optimization (SEO) has long been a staple of digital dental marketing. Its importance has not waned, but best practices have changed. Although most Google algorithm updates are quite minor, a few change the rules of SEO. The past couple of years have seen a few such updates, the most important of which—BERT—went largely unnoticed.
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Here’s How We Prepare For a New Decade of Marketing Innovation
We should not be afraid to take a bolder approach with personalization if we're proactive in creating high standards with our customer's data privacy.
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